Pepsi Center – Exterior Lighting Enhancements

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Project Description

Light electrifies an iconic venue and rallies the masses for impending showcases.

The Pepsi Center is Denver’s premier hub for sports and entertainment, serving as a home for professional franchises in the NBA, NHL and MLL, in addition to hosting countless touring artists and shows throughout the year. With ownership seeking to inject excitement into the entry experience and surrounding community, a color-changing exterior lighting treatment was introduced that allowed the arena to align its color scheme with any upcoming events.

In addition to the exterior façade, HLB was involved with lighting control specification, and coordinated with the integrator for commissioning and programming of the lighting system. A custom shroud was developed in collaboration with the lighting manufacturer to shield a direct view of the fixture LED diodes at the underside of the “crown” element. Dynamic, color-changing LEDs provided the necessary flexibility to support a myriad of functions and events, and reaffirmed the Pepsi Center as a standout structure within Denver’s cityscape.

Project Highlights

• RGBW color-changing solution for exterior façades
• Custom lighting shroud accessory
• New exterior lighting control system integrated with existing event control system


• ICON Venue Group
• Kroenke Sports & Entertainment


Project Background

• 675,000 square feet


Denver Brilliance Awards
• Award of Merit

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